Salesforce is one of the largest cloud computing software companies in the world. As a CD-Level copywriter, I have been tasked with defining, evolving and implementing the tone and style of the tech giant as it pertains to their Health and Life Sciences (a nearly $1B vertical for the company), Communications, and Media industries. Below are a selection of top-level pages that I have planned (using iterative and tested IA and UX best practices), written, and optimized.